We’ve had a great relationship over the last 15 years, our old logo and the firm. A tip of the iceberg in Clifton Ingram’s long history, one moment in time - but it’s time to move on. To adapt. To modernise, refresh, update. So that’s what we’ve done.
From 1st June 2021 Clifton Ingram unveils a brand refresh covering a new logo, style, messaging, and website. The same client focus prevails in terms of the service we offer and how we do business, but the visual identity changes and we re-affirm our values of being Supportive, Responsive, and Trusted.
Why a Brand refresh now?
Not only is it good practice to incrementally change a business’s visual identity from time to time, but the digital landscape has also changed a lot since our last logo was created. We needed something a little brighter reflecting the modernisation the firm has undergone over the last couple of years and a design that lends itself to use on social platforms, hence the introduction of an icon element.
As we roll out our new look, we hope you like the new logo as much as we do.